(A few more stuff I did)
NSPCC - 'There's something you need to tell me'
TV/Social
If children knew the importance of knowing when then to say NO, and to keep their private parts to themselves, they would want you - their parents - to tell them.
This campaign was launched on the back of the NSPCC Pantosaurus video, which educate young kids about the Pants rules.
Directed by Simon Willows.
McDonald's - Imaginary Animals
When Roald Dahl's stories about extra-ordinary animals are coming to McDonald's, kid's imagination can truly run wild. I worked on the concept and the script of this campaign but didn’t get a chance to Art Direct it as I left for some new (freelance) adventures at that time.
Directed by Sam Huntley
Happy Meal
Every now and then there was a new Happy Meal promotion coming out, which means it was time to put the kid cap on.
RMHC - 'First day apart'
Ronald McDonald House Charities provide homes to families while their child is in hospital, so that families in need never have to be apart. This film was launched on a day parents would be able to relate to the feeling of being apart from their child: The first day of school